Plerdy

Plerdy is a cloud-based marketing platform that aids companies in managing conversion rate optimization procedures for online store and website promotion. Essential elements include website analytics, behavioral mapping, e-commerce, and competitive analysis.

Plerdy's click-and-scroll heatmaps, intended for companies of all sizes, enable users to create forms that advertise exclusive deals and provide leads for sales. It increases the conversion rates of relevant internet visitors by letting users establish conditions on custom forms, like the pages and device type. Furthermore, the technology enables businesses to learn more about website visitors' behavior and autonomously place ads online to maximize page hits.

Pros and Cons

Pros

1. A quick script that won't slow down your website (essential for SEO and web vitals).
2. neat side panel to view the active page's heatmap, clicks, and scrolling - an educational and beautifully designed session player
3. NPS inside (as well as in other forms) It is packed with numerous features that you wouldn't even anticipate, such as: - the form creator, which has excellent pop-up behavior and design options;
4. Neat Google Search Console integration that can tell you which keywords are driving traffic to your post or page even though they aren't there (content editing ideas)
5. A brief SEO evaluation of posts and pages

Cons

1. The SEO audit does not explain status indications (green, yellow, and red).
2. Each page should have a link to a help page or video explaining what the report is for and how to interpret it, rather than a "use cases" link that takes users to the same use cases page on the company website.
3. Webhooks for API integration are absent (but function via Zapier)
4. Reports lack column management (add/remove columns).

Pricing

Free trial available

Free version available

Starting price: 29$ per month

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