Sprout Social

Sprout Social is a suite for managing social media . It's a mobile and web application divided into several features to manage your mailbox, mentions, social media calendar, and analytics.

The application is compatible with Instagram business accounts, Twitter, Facebook pages, Pinterest, YouTube, and LinkedIn for basic social media. You can also link accounts from Google Business, Google Analytics, Tripadvisor, and Glassdoor when you connect a profile.

Sprout Social's Key Features

1. Post, queue, draft, and publish content
2. Calendar of social media content
3. Library of contents
4. Recommended send times
5. Keep track of mentions
6. Participate in messages
7. prepared responses produced by AI
8. Keep an eye on and participate in reviews
9. Notifications of heightened message activity
10. Proprietary chat management bot maker
11. Auto-tagging of message kinds, profiles, and keywords that you choose in your inbox
12. Observe keywords and profiles
13. Several team members can track contact details, conversation histories, and other notes related to customer contacts with CRM systems.
14. Reports for specific post kinds, competitor profiles, individual profiles, Twitter hashtags, and keywords
15. Reports and content tags
16. Twitter analytics feedback questionnaires for your team's effectiveness
17. Connectivity between CRM and support desk software

SproutSocial's Pros and Cons

Pros

1. Its reporting features are excellent, particularly when you connect several platforms and analyze performance on various platforms.
2. Sprout is a highly potent scheduling, content curation, and social analytics software.
3. Distributing across team members and obtaining input on particular exchanges is simple.
4. Finding curated material, scheduling postings, and running analytics and performance statistics are all simple.
5.  Gain easy access to every social networking platform's features.

Cons

1. The platform may be challenging to use at first because there are an excessive number of buttons and navigation bars.
2. LinkedIn did not allow individuals to be tagged individually from the platform.
3. Many features are optional extras.
4. Too expensive
5. Sprout can be daunting for new users at first. There are so many diverse skills that knowing where to begin might take a lot of work.

Pricing

1. Standard: $249/month
2. Professional: $399/month
3. Advanced: $499/month
4. Enterprise: Contact for pricing